SEO isn’t magic — it’s structure. If your site isn’t being crawled properly or delivering useful content to users, even well-optimized pages won’t perform. This checklist helps you uncover what’s missing and build search traffic that drives meaningful results — not just rankings.
With over a decade of experience supporting businesses across industries, the team at Optiamaze has seen what works — and what quietly holds websites back. This checklist distills insights from hundreds of audits, strategy sessions, and performance optimizations aimed at improving visibility and growth.
AI-generated content and chatbots may be changing how people search and interact online — but they still depend on structured, crawlable websites. Without strong technical SEO, even your best content may be invisible to both search engines and AI-powered tools.
This checklist shows you where to focus: crawlability, speed, tags, content structure, and backlinks. The full version is available exclusively via the form below.
Get the Checklist We Use to Fix SEO at Scale
For a CMO or marketing leader, clarity and alignment across teams are everything — and that starts with a shared, repeatable framework. A checklist brings structure to what can otherwise feel like an unpredictable process.
Search engines are evolving, but the fundamentals of SEO remain critical. Without a system to catch common issues — from broken redirects to missing metadata — even high-performing campaigns risk being undercut by technical gaps.
This checklist bridges strategy and execution. Whether you’re guiding an in-house team or collaborating with an external agency, it serves as a tool to ensure everyone’s working from the same baseline — one that’s built for visibility, efficiency, and measurable growth.
Think of this checklist as a guide to help you stay organized as your organizations site grows. It’s especially useful for teams managing larger websites, where keeping track of every page, redirect, or tag can quickly become overwhelming.
Each section focuses on a core part of SEO — from technical health to content clarity — so you can spot what’s working and where small adjustments can lead to better visibility and performance.
Here’s what’s covered and why it matters:
Technical SEO: Makes sure your site can be properly found, crawled, and understood by search engines.
On-Page SEO: Helps optimize titles, descriptions, and headers so your content is clear, consistent, and search-friendly.
Content Strategy: Keeps your content aligned with what people are actually searching for — and helps you avoid duplication or gaps.
Mobile & UX: Supports a fast, smooth experience for visitors, especially on mobile — a key factor for both search engines and users.
Off-Page & Local SEO: Strengthens your site’s reputation and presence across the web through links, citations, and local signals.
Using a checklist like this helps you stay on track, spot issues early, and maintain clarity — even as your site becomes more complex.
To get the full version, download the checklist via the form above.
Sometimes, all it takes is a second set of eyes. If you’re not sure where your digital setup might be falling short, the Amaze Check offers a fast, expert-reviewed way to surface hidden issues — so you can focus on what matters most: growing your business.
Executive Website Analysis
The Amaze Check delivers senior-level insights into your digital ecosystem — assessing tracking, SEO structure, and more. Our specialists highlight missed opportunities and quick wins that can unlock meaningful results.
Trusted by founders and marketing leaders.
Used by innovative brands and performance-driven teams to uncover untapped potential.
Conducted by senior digital strategists — never outsourced.
You’ll get hands-on evaluation and strategic recommendations based on experience, not automation.
What You’ll Receive
- Light review of GA4, GTM, and tracking visibility — no login required
- External scan of meta tags, indexation status, and basic content visibility
- Surface-level performance check: Core Web Vitals, mobile responsiveness, and UX signals
- Competitive ad snapshot via public libraries (Meta & LinkedIn, where applicable)
- Top-funnel conversion pathway review from the user perspective
- 2–3 expert-identified insights with simple, actionable recommendations
A checklist gives you clarity — but turning that clarity into results takes the right tools, structure, and expertise.
At Optiamaze, we help teams move from insight to implementation. Whether it’s setting up GA4 and GTM, resolving technical SEO issues, or aligning organic performance with business goals, we turn SEO strategy into measurable growth.
We don’t just tick boxes — we build systems that scale. If you’re ready to go beyond the checklist and lay down a search-ready foundation for growth, let’s connect.
